Market leader in Automated Customer Experience Ada has announced that its conversational AI chatbot is now available in the Salesforce AppExchange.
Ada’s Salesforce strategy is designed to bring the power of accessible AI to organisations seeking to deliver best-in-class customer experiences.
Mike Murchison, Ada co-founder and CEO, said: “More than ever, businesses need to scale customer conversations. Consumers today want to feel valued, want their interactions with brands to be frictionless and meaningful, especially as we engage more digitally – on our phones, on social, through text messaging and in-app.
“The actionable insights that come from higher customer engagement are incentivising companies to reach out proactively with automated, personalised messaging. In 2021, Ada is focused on taking customer conversations from reactive to proactive, driving engagement and revenue. The AppExchange is the ideal place for Salesforce customers to get started.”
The company has long partnered with Salesforce to enable customers to deliver personalised, automated interactions that drive self-service behaviours and instant resolution. When human support is needed, Ada seamlessly and contextually hands off to the sales or support team in Salesforce via Live Agent, creating a case or creating a lead. With Ada’s AI-powered, personalised chatbot platform, businesses can reduce more than 80% of customer inquiries and boost live agent productivity, improving the overall customer support experience while saving millions in support costs
Ada’s automated chatbot can be built without a dependence on IT. Ada puts the power of building in the hands of non-technical CX teams who know customers best. Within 30 days of launching automation-first support with Ada, businesses experience at least a 30% reduction in customer inquiry volume, shorter wait times for support, and improved CSAT.
