Genesys and AWS Commit to Reimagine Customer Experiences

Genesys and AWS have entered a new agreement

Genesys and AWS new SCA.
CRMLatest News

Published: January 11, 2023

Ryan Smith

Genesys has entered a Strategic Collaboration Agreement (SCA) with Amazon Web Services (AMS) to help organisations create deeper coordination of technologies and intelligent, automated solutions.

The two organisations are doubling down on their commitment to helping joint customers reimagine the experiences they deliver.

As a result of the SCA, Genesys and AWS plan to expand joint development and their go-to-market relationship to empower organisations to accelerate their digital transformation and cloud customer experience strategies.

Olivier Jouve, Chief Product Officer, Genesys, commented:

“At Genesys, our aim is to enable organizations to orchestrate differentiated customer and employee experiences; today, this is only made possible through seamless coordination of technologies, touchpoints and channels.

“As one of our foundational partners, our collaboration with AWS is central to our strategy for empowering customers with the capabilities and innovation they need to thrive.”

According to Genesys, more than 4,000 customers are already personalising customer experiences via the Genesys Cloud CX platform, a cloud-native solution built on AWS.

Genesys also states that over 800,000 users are leveraging the combined power of the two global technology companies across 13 AWS regions.

Ruba Borno, Vice President, Worldwide Channels and Alliances at AWS, added: “Genesys has been both a customer and AWS Partner for many years, leveraging AWS’s digital transformation and implementing cloud customer experience strategies to develop innovative solutions for our customers.

“This Strategic Collaboration Agreement (SCA) takes our relationship with Genesys to the next level with investment to help organizations migrate to the Genesys Cloud CX solution and promote AWS Marketplace as a strategic channel for joint customers.

“The SCA is a significant win for our customers as they continue on their cloud migration journey.”

As part of the SCA, the two companies are also working to market and sell Genesys Cloud CX with AWS Contact Centre Intelligence solutions to streamline customer access.



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