CX Today’s Charlie Mitchell hosts Todd Unger, Chief Experience Officer at the American Medical Association.
The video forms part of our Big CX Trends series, where we deep dive into a series of trends from across the CX space.
During this episode, we talk everything customer journey design, including:
- The enemy of friction in customer experience.
- How to reduce friction points in customer journeys.
- Practical strategies to modernize customer experiences.
- The role of content within seamless experiences.
In this session, we also reference Unger’s new book: The 10-Second Customer Journey: The CXO’s Playbook for Growing and Retaining Customers in a Digital World.
To view the rest of our CX Trends sessions, click here.
