the voice of customer experience technology
Front pagesponsored · Miratech
CX Intelligence19 Aug 2025 · 1 min read

Miratech on AI Mayhem: Five Big Mistakes Companies Are Making with AI

CX Today talks with Miratech's Erik Delorey about the costly mistakes companies keep making with AI, and what CX leaders should watch for before their next rollout.

Watch on YouTube

Many businesses have poured millions into AI, only to walk away with broken promises and frustration. That’s why this conversation with Miratech’s Erik Delorey is a must-watch for every CX leader. If your AI strategy isn’t outcome-driven, it may already be heading for disaster.

In this exclusive CX Today interview, Erik shares sharp insights and battle-tested advice on avoiding the biggest AI pitfalls in customer experience.

Key Takeaways

  • Why bad data = bad outcomes (and how to fix it)
  • The broken buying process behind AI tech regret
  • Why legacy coding mindsets clash with the LLM era
  • How to redefine “done” in AI projects
  • Building safe-to-fail innovation zones for AI

Find out more about Miratech’s services: https://miratechgroup.com/

Subscribe for more CX insights: https://cxtoday.com/sign-up/

Join our CX community: https://www.linkedin.com/groups/1951190/

The future of CX belongs to those who master AI. Are you ready to course-correct your strategy before it’s too late?

The discussion0 takes · attributed & checked

Does this reflect your experience?

opening the room…
Read nextordered by techtelligence · every pick explained
more from Miratech · sponsored

Stop Wasting Money on Empty AI: Build Value That Lasts

26 Nov 2025
same beat · CX IntelligenceWhy Customer Intelligence Is Dropping Dashboards24 Sept 2026matches this topicCan Adobe’s New CEO Put CX Orchestration at the Center of Its AI Era?17 Sept 2026