The New York Mets have partnered with RingCentral to enhance both its internal experience and fan engagement.
On Tuesday, the cloud communications platform provider was selected by the baseball franchise to replace its legacy on-premises system with its cloud communications platform, ensuring modernized, more connected communications.
The state of global fan engagement has shifted dramatically recently, as more sports organizations look beyond matchday interactions to build more continuous, personalized fan relationships.
Oscar Fernandez, Senior Vice President of Technology for the New York Mets, said the partnership reflects the franchise’s ambition to strengthen both fan connections and internal collaboration.
“Our goal is to be the most fan-friendly and technology-driven organization in baseball, and that means continually investing in tools that strengthen how we connect with our fans and one another,” he said.
“RingCentral provides a flexible, scalable communications platform that will help our sales team engage more fans while supporting greater collaboration across the organization."
How the Mets are Moving Beyond Legacy Limitations
This partnership aims to connect the Mets 800 employees through one cloud-based platform while giving sales teams more ways to act within fan interests.
By introducing RingEX, this system will provide the day-to-day business communications for the franchise, intending to reduce the operational limitations associated with on-prem infrastructure.
With these systems often offering limited scalability when adding capacity, this can be difficult for organizations navigating fluctuating demands around game days and ticket campaigns.
For distributed employees, on-prem systems can make consistent communications across locations and devices harder to ensure, as separated systems and channels can create duplicated work and limited visibility.
Furthermore, introducing modern APIs and integrations can be more difficult with legacy phone systems designed before CRM, AI, and engagement tools.
To ensure quick, time-sensitive responses, organizations must be able to continue a conversation across channels, improve visibility over communications activity, and make it easier to support changing business requirements.
Fernandez noted:
"It's open-platform approach and compatibility with our existing technology environment will help streamline workflows, improve visibility and allow us to operate more efficiently.”
This phone transformation aims to help sales teams call and text fan leads at greater scale with unlimited toll-free and outbound calling.
By becoming a more fan-friendly and technology-driven baseball organization, this partnership will not only to process more sales opportunities but make each interaction more personal and responsive.
For sales teams, introducing better tools for calling and messaging could allow them to reach more leads proactively and personally, while clearer workflows and reporting can uncover missed opportunities.
