Introhive Raises $100M to Help Businesses with Sales

The company focuses on the 3 R’s - revenue, retention, and relationships

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Introhive Raises $100M to Help Businesses with Sales
CRM

Published: June 17, 2021

Sandra Radlovački

Sandra Radlovački

Introhive, one of the fastest-growing AI-powered sales and revenue acceleration platforms, announced that it has secured $100 million in its Series C round led by PSG, a leading growth equity firm partnering with middle-market software and technology enabled services companies.

The round includes participation from existing investors such as The Business Development Bank of Canada, Aegis Group Partners, Evergreen Coast Capital, and Mavan Capital Partners. Introhive was a pioneer in the market to enable client-facing teams with the ability to maximise the value of their relationship intelligence, increase client retention and accelerate revenue. Introhive is planning to use the funding for strategic acquisitions, to expand its global footprint and grow its engineering, sales and marketing teams.

Jody Glidden, Introhive CEO, said:

“Our internal compass focuses on the 3 R’s – revenue, retention, and relationships – as the key ingredients to a successful and thriving business.”

“Whether a company is trying to reduce customer or employee churn, make their revenue-generating teams more effective or leverage the numerous untapped connections of ‘who knows who’ that exist in their company, Introhive is creating raving fans.”

According to a Salesforce report, 69 percent of all CRM projects fail, as companies are not using CRM to its potential, and relationship data is not being mapped internally. Introhive identified these issues and built a platform dedicated to helping client-facing teams overcome them. Introhive provides teams with actionable insights on one of their organisations’ most important focus area which is growing customer relationships and generating sales. The company has uncovered the hidden revenue growth opportunities and found a way to save businesses an average of $68,400 a year per employee on lost productivity by automating manual work and setting the standard for the future of revenue operations.

Glidden adds: “We’ve learned that Introhive’s benefits and pain-point eliminations transcend industries and organization size. We often say ‘first you buy a CRM, then you buy us.”

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