CRM & Customer Data Management

Contact Center & Omnichannel​

The Real Reason Your Contact Center AI Isn’t Delivering ROI

CRM & Customer Data Management

Breaking Data Silos Across Teams and Systems to Deliver Connected Customer Journeys

CRM & Customer Data Management

Your Customer Data Model Isn’t Wrong. It’s Too Rigid to Reflect How Customers Actually Behave

AI & Automation in CX

SAP Shifts CX Strategy Toward Orchestrated, Outcome‑Driven AI Systems

AI & Automation in CX

Financial Services CRM Gets an AI Overhaul across Salesforce, Anthropic and CSI

CRM & Customer Data Management

Salesforce’s API‑First Strategy For Headless Is Reframing the Role of CRM Interfaces

CRM & Customer Data Management

Your CRM Isn’t a Source of Truth – It’s a System for Scaling Customer Confusion

AI & Automation in CX

8×8 Updates CX Platform to Tackle the Bottlenecks Stalling AI Deployments

AI & Automation in CX

HubSpot Prepares to Hand the CRM Keys to AI Agents

AI & Automation in CX

Why Retail Leaders Are Ditching Scripted Chatbots for Agentic AI

CRM & Customer Data Management

The Identity Backbone of Always‑On CX: Why CRM and CDPs Are the Real Resilience Layer

CRM & Customer Data Management

Salesforce Aims to Close the CX Gap by Letting AI Agents Run Operations

CRM & Customer Data Management

Composable CX Will Replace Monolithic CRM Platforms

AI & Automation in CX

Big CX News from Adobe, Salesforce, Meta & Vercel

AI & Automation in CX

McDermott Says ServiceNow “Converts Chaos to Control” With Context-Driven Enterprise AI

CRM & Customer Data Management

Benioff Rejects SaaS-pocalypse Fears as AI Reshapes Enterprise Software

CRM & Customer Data Management

Why Identity Resolution Is the Hardest Problem in CX Today

CRM & Customer Data Management

Is Freshworks Walking Away from Customer Experience?