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CRM
Shopify Rules Out a CRM Push After Salesforce Beef
Shopify Brags About Poaching “Hundreds” of Salesforce Customers, Salesforce Claps Back
‘A Critical Part of CX’ – HubSpot to Acquire CPQ Vendor
Salesforce Offers Enterprise Sales and Service Cloud Customers a Free Upgrade
Macy’s Leverages Rokt’s AI & Machine Learning to Enhance the Shopping Experience
Data & Analytics
ALDO Group Prioritizes Predictive AI Over Generative AI. Here’s Why.
Voice of the Customer
How Will Customers React to the L’Oréal- Estée Lauder Child Labour Scandal?
Loyalty Management
Hugo Boss Launches Customer Loyalty Program in Bid to Enhance Engagement – But Is It a Token Gesture?
“Eat Your Own Dog Food!” – Lessons from a Chief Experience Officer
What Has Amazon Done to Change Customers’ Delivery Expectations?
Contact Centre
Listen Up, Contact Center Leaders! 5 Industry Experts Have Something to Tell You
Say Hello to Rufus: Amazon’s New Chatbot
Immersive Customer Experience: Examples, Trends, and Providers
Sometimes the Best Solution for Online Advertisers is Choosing not to Advertise
Speech Analytics
What Is Conversational Commerce? The Ultimate Guide
Meta Expands WhatsApp Customer Buying Journeys into Singapore
