Zendesk to Acquire SurveyMonkey  

Acquisition to accelerate Zendesk’s revenue plan to $3.5 billion in 2024 

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Zendesk to Acquire SurveyMonkey  
Voice of the CustomerInsights

Published: October 28, 2021

Carly Read

Zendesk has announced plans to acquire SurveyMonkey under an agreement which will also see the company take Momentive, owner of the iconic customer feedback platform.

The acquisition falls under Zendesk’s revenue plan to achieve $3.5 billion by 2024, one year ahead of its previous target.

The value of the deal has not yet been disclosed.

Upon the close of the transaction, Momentive CEO Zander Lurie will continue to lead Momentive’s strong management team, Zendesk added. 

Mikkel Svane, CEO & Founder, Zendesk, said: “The SurveyMonkey brand is iconic and we’ve admired their business from afar since the inception of Zendesk. They truly democratised an industry—almost everyone in the world has responded to one of their surveys at some point.

“We’re very excited to have them join the Zendesk mission along with Momentive’s market research and insights products and together create a powerful new Customer Intelligence company. We will deliver a rich, colourful picture of every customer so businesses really understand their customers and can build more authentic relationships.” 

“We look forward to combining with Zendesk to advance our mission and accelerate our long-term growth strategy.”

Lurie added: “This is a testament to the strength of our agile products and talented team. Zendesk and Momentive share a culture centred around our people, our communities and the customers we serve.

“The synergies between our companies are proximate and compelling. We are uniquely positioned to make Customer Intelligence a reality while delivering significant value for our shareholders.” 

The news comes after Bavard’s no-code chatbot app was integrated with Zendesk, allowing users to create Zendesk support tickets directly in the chatbot on behalf of end-users.

The Utah-based startup is using a technology that is disrupting the conversational chatbot market.

 

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