Rebekah Carter

Latest Stories from Rebekah Carter

A revenue pipeline is support by AI agents

Marketing & Sales Technology

Get Ready for AI RevOps: The Revenue Org Is About to Change

event driven orchestration in telecoms

Marketing & Sales Technology

Stop Service Lag: Explore Event-Driven Orchestration in Telecom and Utilities

A robot and two businessmen debate the role of AI in a transparent marketing department.

Marketing & Sales Technology

If You Don’t Check for AI Transparency in Marketing Tools, You’re Risking Customer Trust

A CX expert works alongside AI to complete their job effectively.

AI & Automation in CX

AI in CX is Rewriting the Rulebook, and Most Leaders Haven’t Noticed Yet

A business person experiences mental fatigue from too much marketing materials

Marketing & Sales Technology

Buyer Attention Waning? Marketing Fatigue Is Killing Your Funnel

AI travel hospitality

AI & Automation in CX

The Missed Revenue Opportunity Inside Journey Orchestration in Travel and Hospitality

Illustration showing ERP systems weaving finance, supply chain, HR, and CX data into a unified workflow.

Contact Center & Omnichannel​

Why ERP Systems Matter More When Customer Expectations Keep Rising

AI workflow orchestration interface coordinating customer interactions across channels and systems.

AI & Automation in CX

Workflow Automation Will Be Impossible for CX Leaders to Ignore in 2026. Are You Ready?

Bots IVR AI Agents CX Self service

AI & Automation in CX

Brands Delaying AI Agent Orchestration Are Paying for Repetition

Robotic hand presenting an AI interface with automation, analytics, and chatbot icons over a city skyline

AI & Automation in CX

Stop Counting Minutes & Start Counting Money: Understanding Real AI Agent ROI

A machine customer prepares to m ake a purchase from a human salesperson

Marketing & Sales Technology

Machine Customers and Sales: The $30 Trillion Opportunity Few CROs Are Preparing For

AI-powered contact center tools enabling support cost reduction through routing and self-service automation.

AI & Automation in CX

The Smart Automation Moves Powering Support Cost Reduction Without Breaking CX

A marketing manager pitches an idea to a robot, who doesn't understand work that isn't AI-optimized.

Marketing & Sales Technology

The Visibility Crisis: Why You Need Generative Engine Optimization Now

Travel CX

AI & Automation in CX

How Tui Transformed Customer Experience with Connected Data

Globe resting in green foliage, symbolising global connectivity, sustainability, and modern customer experience ecosystems

Contact Center & Omnichannel​

The BPO Wake-Up Call: A Complete Guide for CX Leaders

Digital illustration of workforce technology icons above a businessperson’s hand, representing modern workforce engagement management

Workforce Engagement Management – The New Standard in Contact Centers

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