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Marketing & Sales Technology
No Plug-Ins, No Hassle: Payments Go Native in Zendesk
Workforce Engagement Management
Legacy Contact Center Metrics Are on the Way Out. Here’s What Will Replace Them.
Why Most Marketers Can’t Actually Prove ROI – And What’s Changing
Highspot and Seismic Are Set to Merge – What Does It Mean for the Sales Enablement Market?
AI & Automation in CX
Avid and Google Cloud Partnership Reshapes Media Production with Agentic AI
Customer Analytics & Intelligence
The Verdict Is In: Ticketmaster’s Monopoly Cost Fans More Than Money
Why Martech Stacks Fail to Prove Revenue Impact at Scale
Are Sales Enablement Tools Driving Revenue or Adding Noise?
HubSpot Launches AEO Tool and AI Updates to Push Context-Aware CRM Strategy
Salesforce CEO: AI Sales Tech Won’t Be The End of Human Reps
How to Fix CRM Systems That Stall Revenue Growth
Community & Social Engagement
Enterprises Are Unlocking Efficient Performance Through High-Intent Reddit Conversations
Why Marketing Automation Fails to Drive Pipeline Growth
Marketing ROI in the Era of Flat Budgets and Rising Expectations
Pipeline Health Metrics: Your Pipeline Looks Healthy, It Probably Isn’t
First-Party Data Strategy: The Cookie Isn’t Dead Yet, But Your Strategy Might Be
Your Forecast is Probably Wrong. Predictive Revenue Modelling is How You Fix It
What Are the Top Sales & Marketing Events in 2026: Your Guide
The Future of Marketing: How Brands Can Build Trust in an AI-Driven World
CX TV
The Latest on Thoma Bravo Rolling Up Verint, Salesforce’s Acquisition Streak, & More
The Latest on Salesforce & ServiceNow’s $1.5BN Genesys Investment, NiCE-Cognigy, Five9’s Departures
Emodo & OneMagnify: AI, Acquisitions & the Future of Marketing
Service, Sales, & Marketing: How to Unite Your Customer-Facing Teams – #CXTrends24
