BIG CX News from Five9, ZoomInfo, and Hubspot

Sandra Radlovački

Popular stories from the last week that you may have missed

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BIG CX News from Five9, ZoomInfo, and Hubspot

Welcome to our round-up of the top news in the CX space over the last 7 days.

Aktify Partners with Five9

Aktify has partnered with Five9 to increase accessibility to its conversational AI solution.

Now available on the Five9 CX Marketplace, Aktify’s AI-powered SMS platform aids enterprises in converting more leads into conversations, fostering higher conversion rates.

Craig Daly, Chief Revenue Officer of Aktify, says:

We couldn’t be more thrilled about partnering with Five9. The natural integration of both our products will help any high-lead, high-call volume company to create more revenue and truly excel as we go to market together.

ZoomInfo and Google Cloud Join Forces

Go-to-market intelligence solutions provider ZoomInfo has teamed up with Google Cloud to allow customers to integrate their ZoomInfo business data into Google BigQuery.

This partnership will also bring new product innovations and integrations as a result of the collaboration of the two companies. Customers can now leverage seamless access to ZoomInfo data and intelligence directly within Google BigQuery.

ZoomInfo Founder and CEO Henry Schuck said:

“This frictionless integration accelerates our customers’ time-to-revenue and allows them to get more mileage out of their data in Google Cloud. Revenue operations doesn’t get more modern than this.”

HubSpot Partners Form the Global Hub Alliance

A number of HubSpot partners have formed a global alliance to help organisations grow internationally. This will allow HubSpot clients to access localised, hands-on, in-person support more easily. The partners include InboundCycle, Six & Flow, Webs, Hype & Dexter, and media junction.

Trish Lessard, CEO of media junction, writes:

We’ve seen it (HubSpot) take on the market incumbents and see it win, time and again. But with that growth comes bigger clients with global needs. Now, there’s a way to deliver HubSpot services with the high-quality guaranteed by an elite-level partner. We give you: The Global Hub Alliance.

LumApps Acquires HeyAxel

LumApps has agreed to acquire HeyAxel, a no-code HR automation and employee onboarding solution.

The acquisition will allow the employee experience platform provider to deliver on its vision to create an entirely personalised experience for each employee.

Sébastien Ricard, CEO at LumApps, said:

The acquisition of HeyAxel allows us to take an innovative step forward in our product development by adding an easy-to-use journey engine that makes it simple to create personalised, smart, and integrated journeys.



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