Bright Pattern Delivers CX for Hi-tech Home Workout Equipment Maker

Sandra Radlovački

Bright Pattern's omni-channel cloud contact centre software helped the company power sales and customer support

Bright Pattern Delivers CX for Hi-tech Home Workout Equipment Maker

Bright Pattern, a leading provider of AI-powered cloud contact centre software, has been deployed by a revolutionary at-home workout equipment company to power sales and customer support for their app-based home fitness machines.

According to The Wall Street Journal, during the pandemic, sales of fitness equipment nearly tripled. To power and scale their growth and customer care, the company replaced its existing solution with Bright Pattern.

The company chose to work with Bright Pattern because of Bright Pattern’s omnichannel cloud contact centre software, which helps agents effortlessly connect with customers and personalise interactions. Amid their growth, they were looking for a platform that was easy-to-use, fast-to-deploy, scalable, and allowed their customers to interact on their preferred voice or digital channels. They initially deployed channels including voice, webchat, SMS, and email. The company also needed a cloud contact centre that could easily leverage data and seamlessly connect to their existing Zendesk CRM system.

Michael Mccloskey, CEO of Bright Pattern, said:

“Bright Pattern has, since our inception, been the choice of fast-growing innovative companies. This latest revolutionary home fitness company is a great example of how industry disruptors are using powerful cloud contact center technology to grow their business with customers who are looking for both digital and voice channels.”

“As they continue setting sales records, Bright Pattern has been there to not only help drive sales growth but also provide exceptional customer service and support to their clientele of demanding fitness enthusiasts.”

Companies of all sizes have picked Bright Pattern to power their customer experience because of its easy-to-use yet powerful omnichannel platform, offering traditional channels and emerging channels like Facebook Messenger, in-app customer support, enterprise functionality, and cloud-first architecture.



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