San Francisco, California-based sales readiness platform MindTickle has launched an AI and machine-learning enhanced conversation intelligence solution.
Call AI is integrated with the company’s existing coaching capabilities, allowing closer and more targeted improvements of indicators such as win rates and quota attainment. That complements the platforms wider sales readiness features such as skill development, knowledge reinforcement and execution.
“Call AI introduces an industry-first conversation intelligence solution that helps companies not only pinpoint what works well in customer interactions, but also identify areas of improvement so reps and teams can achieve their full potential,” said Nishant Mungali, co-founder and chief product officer at MindTickle. “With Call AI, rather than simply looking at the health of a deal, revenue leaders can actually take corrective action to improve the ability of their salespeople to deliver a better customer experience and business outcomes. We will continue to introduce new capabilities and functionality to build on our sales readiness foundational concepts — conversation intelligence, training, coaching and practice — so we can help organisations engage and develop their teams at scale to achieve their revenue objectives.”
Getting a clear idea of sales performance is often hampered by an inability by managers to perceive individual strengths and weaknesses and map these factors to success – to the detriment of attempts for systematic change.
AI Assistance for Customer Relationships
MindTickle’s Call AI solution duly features capabilities such as call recording and sharing and CRM integration on top of coaching. Previous sales conversations can be analysed to provide real-world evidence of implementation, while AI-generated call scores can further measure and compare individual interactions.
“The ability for our customer-facing teams to be ready and empowered to help customers understand how to address the security challenges of their hybrid cloud and hybrid work infrastructures is of critical importance,” said Ken Blank, Senior Sales Enablement Programs Lead at MindTickle customer Infoblox. “By leveraging MindTickle and Call AI’s conversation intelligence, we’re able to see what’s happening in individual sales interactions, identify trends, and use those insights to build strategic coaching programs that help our sales force be more effective at building customer relationships and drive better business outcomes.”
The intelligence derived from MindTickle’s system can then automatically be used to assign follow-up training in identified areas of weakness to improve future interactions.
“I can’t spend my entire workday listening to every single recorded meeting conducted by our sales reps, but it’s still important that I make sure their conversations are productive and on message,” said Rick Gouveia, chief revenue officer at Turing Video, another MindTickle customer. “With the recordings and transcripts provided by Call AI, I can get a feel right away as to why a rep can’t close a piece of business, and I can coach them into better results.”