The World Wildlife Fund Shares Its Contact Center Transformation Story

CX Today's Charlie Mitchell hosts Stuart Macpherson-Woods, Support Operations Manager at the World Wildlife Fund (WWF)

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Published: August 23, 2023

Charlie Mitchell

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CX Today’s Charlie Mitchell hosts Stuart Macpherson-Woods, Support Operations Manager at the World Wildlife Fund (WWF).

We discuss the WWF’s CCaaS implementation, considering:

  • Why did the WWF decide it was time to commit to a contact center transformation?
  • What did it look for in a contact center partner?
  • What lessons from this journey to select a CCaaS provider (in this case Content Guru), would the WWF share with other businesses?
  • How will the will enable the WWF to improve supporter experience?

To learn more about the WWF’s efforts to protect endangered species, visit their website, World Wildlife Fund.

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