Zac Wang is the latest addition to the news team at CX Today, as the magazine aims to produce more content for its ever-expanding audience.
Zac joins CX Today from Business Insider, where he reported on the advertising and media industries with a focus on Web3 and the metaverse. He previously worked as a customer success manager at an adtech company.
After covering advertising and media news, Zac will now look to combine that experience with his degree in TV journalism to create various multimedia content, reporting on the biggest news in CX technology.
Zac said:
Customer experience has become an ever-bigger area of focus for companies worldwide, and I’m here to track and report on the biggest stories in the industry.
“From the rise of AI to the evolution of contact centers, CX providers are embracing the latest tech to transform the way companies interact and delight their customers.
“Having worked with CX teams in my previous role, I’m keen to expand my knowledge of the industry at CX Today, and I can’t wait to get started.”
Senior Editor Charlie Mitchell has welcomed Zac to the team here at CX Today.
He said: “We are on a mission to become the go-to place for CX professionals looking to learn more about the industry and its changing technology stack.
“To do that, we need to engage with more industry leaders, analysts, and practitioners to create more authoritative content.
Having Zac – an intelligent, highly-qualified content creator – join us will kick our strategy into the next gear and enable us to bring our exciting go-forward plans to life.
“I’m thrilled to welcome him to the team!”
CX Today is committed to bringing its audience the best customer experience content and has already doubled its readership since the start of the year.
The launches of its inaugural CX Summit and CX Awards, have captured the imagination of many industry professionals, and the team has lots more exciting ideas for the future.
The brand is part of Today Digital, which is also the publisher of UC Today and XR Today.
