Tableau Redesigns Partner Network for Data Journeys

The data analytics platform said the redesign would enable improved customer experiences

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Tableau Redesigns Partner Network for Data Transformation
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Published: June 29, 2021

William Smith

The Salesforce-owned data analytics platform Tableau has announced the completion of its redesigned Tableau Partner Network. 

Tableau focuses on visual analytics, leveraging AI, data management and collaboration components. Its Partner Network makes up an ecosystem of partners, newly tiered into Reseller, Services and Technology tracks. 

Resellers are those that support implementation and adoption of Tableau, Services are those that focus on change management and implementation services, while Technology partners are those providing solutions that augment the Tableau platform. 

“Tableau’s been an incredibly important partner for us and together, we’ve been able to help many customers become more data-driven,” said Behfar Jahanshahi, CEO and President of InterWorks, Inc., a partner in the Reseller and Services tracks. “The new program framework will help us drive greater impact with our customers around the world. With Tableau certified consultants in every region we operate in, we can convey our commitment to customer success at a more local level.” 

Those are now further broken down into Premier, Select and Member levels, helping customers more easily find strong local partners, with the Tableau Partner Network measuring companies against performance-based criteria. 

“Our partners play a critical role in helping people see and understand data, digitally transform, and create strong data culture,” said Julie Bennani, senior vice president, worldwide partners and alliances at Tableau. “Premier and Select partners have demonstrated success working with Tableau and provide consistent value throughout our customers’ data journeys. TPN will make it easier for customers to find and confidently work with our partners, knowing they meet our standards.” 

Delivering Global Data Transformation 

Tableau said the aim for the new programme was ensuring global partners had the strength to deliver in a given country, with more than 1,200 partners now signed up following its launch in September 2020. 

“Tableau’s been an integral part of our efforts to become a data-led organisation,” said Elisa Koch, Head of Data & Analytics at the Australian Football League (AFL), a Tableau customer. “Combining Tableau’s leading analytics technology with the expertise of partners like Snowflake and Matillion have made it seamless for our team to leverage the power of data to transform our business.” 

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