Qualtrics To Bolster Employee Experience With New Qualtrics AI Solution

The AI-driven features aim to enhance organisations' ability to collect and analyse complex employee feedback and transform those insights into recommendations and actions

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Qualtrics To Bolster Employee Experience With New Qualtrics AI Solution
WFOLatest News

Published: November 1, 2024

Kieran Devlin

Kieran Devlin

Qualtrics has unveiled a new AI solution to boost the employee experience and workforce management.

Qualtrics is introducing AI capabilities in the company’s XM for Employee Experience solution. This intends to enhance organisations’ ability to collect and analyse complex employee feedback and evolve those insights into recommendations and actions that boost employee engagement.

Wojtek Kubik, Head of Product, Employee Experience at Qualtrics, commented:

These new generative AI capabilities empower companies to harness AI’s potential in a safe and responsible way. Organizations can now extract insights faster through advanced summaries, interact seamlessly with data using a natural language copilot for deeper comprehension, and elicit more comprehensive team responses.”

Qualtrics outlines that Qualtrics Assist for Employee Experience adds new features such as Comment Summaries and Conversational Feedback. These capabilities are designed to leverage employee feedback to generate viable recommendations. Qualtrics adds that by reducing bias, they aim to enhance the effectiveness of managers and teams.

More Specifics On Qualtrics Assist for Employee Experience’s Feature Set

Qualtrics describes Assist for Employee Experience as an AI-powered dashboard assistant that provides quick insights into employee experience data, helping managers and leaders focus on key improvement areas. The company says it allows leaders to explore data by asking simple questions like, “What conversations can I have in my next team meeting to help increase collaboration?” Guided prompts assist in understanding the data more thoroughly.

Qualtrics says Assist identifies relevant employee engagement data and uses proprietary, science-backed benchmarks and best practices to transform complex data into clear insights, recommendations, and actions.

Qualtrics stresses that Comment Summaries uses proprietary AI to aggregate and summarise employee feedback into clear themes, helping managers rapidly identify patterns and trends. These summaries allow for scalable analysis of open-text feedback while maintaining employee anonymity.

Comment Summaries intend to turn feedback into actionable insights, saving HR and leaders time and fostering trust and satisfaction in the workplace.

“While personal comments from employees can be very insightful, going through all the feedback can be overwhelming for managers and team leaders,” added Kubik. “This often leads to biased interpretations, where managers pay more attention to specific comments instead of looking for common themes in the team’s feedback.”

Meanwhile, Qualtrics says that Conversational Feedback uses AI to analyse survey responses, detect incomplete or vague answers, and prompt respondents for more details. The business outlined that in a controlled study, respondents provided additional information 40 percent of the time when prompted by Qualtrics AI.

Qualtrics says these new responses were more comprehensive, covering a wider range of topics, with nearly four times as many characters. Notably, there was no change in dropout rates or perceived burden among respondents. By prompting for additional detail, Qualtrics emphasises that HR teams and managers can transform employee feedback into more actionable insights and boost the effectiveness of employee surveys.

What Has Qualtrics Been Up To Recently?

In May, Qualtrics unveiled three new apps for its XM Platform during its annual X4 event.

Each app is designed to empower frontline staff with insights to build customer connections swiftly and at scale, making it “easier than ever” to personalise customer experiences.

Meanwhile, in July, a chancery court dismissed the suit brought forward by two Qualtrics stockholders accusing the company of favouring a conflicted offer for the $12.5 billion sale of the company in March of last year.

The class action case claimed that Qualtrics and its majority stakeholder, SAP—holding a 71 percent stake in Qualtrics at the time—accepted an $18.15 per-share bid from Silver Lake and the Canada Pension Plan Investment Board, even though Thoma Bravo had offered $21 per share.

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