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Marketing & Sales Technology
No Plug-Ins, No Hassle: Payments Go Native in Zendesk
Workforce Engagement Management
Legacy Contact Center Metrics Are on the Way Out. Here’s What Will Replace Them.
Design Bot-Aware Journeys, or Miss Out on Your Next Biggest Buyer Category
SAP Demo Data Personalization Add-On Enhances Customer-Focused Demonstrations
AI & Automation in CX
Marketers Face Higher Expectations Across Search and AI Tools, Gartner Finds
The Future of AI in Marketing: Inside the 2030 Martech Toolkit
Why Shared Customer Memory is the Number One Thing You Should Demand from Cross-Channel Vendors
Vonage Brings Omnichannel Capabilities into Salesforce Agentforce Marketing
Microsoft and Algolia Push Real-Time Product Data into AI Shopping
Unified Journey Orchestration vs Marketing Automation: The Difference Most CX Leaders Learn Too Late
Using Data Analytics to Retain Customers and Protect Revenue
Optimove Launches AI Marketing Tools Hub to Support Positionless Marketing
Zeta Global Partners With Open AI To Expand Marketing Capabilities
Customer Analytics & Intelligence
Accenture Acquires Faculty to Scale Safe Enterprise AI
Want to Infuse Customer Data into Your AI Training Strategy? Start Here First
You’re Missing the Secret to Choosing AI Personalization Engines That Pay Off
Event-Driven Orchestration in Retail is the Margin Saver Your Brand Needs
Get Ready for AI RevOps: The Revenue Org Is About to Change
Lean DTC Teams Are Struggling With Personalization, Not Technology
Why Your Brand Is Invisible in AI Search and What Marketers Must Fix
Why In-Person Marketing Is Still Broken: How to Transform Event Marketing
Why Most Marketers Can’t Actually Prove ROI – And What’s Changing
The Future of Marketing: How Brands Can Build Trust in an AI-Driven World
