Latest Market Intelligence Software News

Latest News

Customer Analytics & Intelligence

The Prompt Gap: Why Keyword-Based AI Search Tracking Misses What Customers Actually Ask

Salesforce report finds AI is raising customer experience expectations as fragmented data challenges commerce brands

AI & Automation in CX

Salesforce: AI Is Raising CX Expectations Faster Than Brands Can Deliver

Zoom Revenue Accelerator AI tools for live customer conversations

Marketing & Sales Technology

Can Zoom’s New Revenue AI Improve Customer Conversations?

Is the FIFA World Cup Exposing Hyper-Personalization’s Blind Spot

Marketing & Sales Technology

Is the FIFA World Cup Exposing Hyper-Personalization’s Blind Spot?

ISG CXM 2026

CRM & Customer Data Management

The ISG Customer Experience Management Advanced Buyers Guide 2026: 6 Top Takeaways

Has Hyper‑Personalization Gone Too Far in Marketing?

Marketing & Sales Technology

Has Hyper‑Personalization Gone Too Far in Marketing?

A conceptual illustration showing a broken bridge between glowing data analytics on one side and business revenue growth on the other, representing the marketing activation gap.

Marketing & Sales Technology

The Activation Gap: Why 78% of Martech Stacks Fail to Support Business Goals

customer analytics adoption gap scorebuddy report cx today 2026 ai

Customer Analytics & Intelligence

The Customer Analytics & Intelligence Adoption Gap: Why ‘AI QA’ Looks Strong in Reports but Weak on the Floor

Forrester AI Agent Microsoft 365 Co-pilot

AI & Automation in CX

Forrester Puts Its Research Inside Microsoft Copilot, But Can It Stay Vendor-Neutral?

Load More