5 Trends Driving CRM Innovation

Charlie Mitchell

CX Today's Charlie Mitchell hosts Martin Taylor, Director of Content Guru

Strategy Insights

CX Today’s Charlie Mitchell hosts Martin Taylor, Director of Content Guru.

In this session, we consider the future of CRM, discussing the following five trends:

  • Augmenting the CRM with AI
  • Enabling self-service via the CRM
  • CRM-enabled process automation
  • Driving hyper-personalization with CRM
  • CRM integration

If you’re looking for more information on this topic visit Content Guru’s CRM.

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