redk is a CX and CRM transformation consultancy helping organisations build AI‑ready service teams and customer service operations. We align strategic vision with practical delivery—combining CX strategic consulting, service operations design, functional implementation and deep software engineering to create customer service frameworks that drive measurable change and ROI. As a Zendesk Premier Partner, redk delivers AI‑powered Zendesk transformations and supports teams beyond go‑live with ongoing optimisation and technical support. With 20+ years of CRM & CX expertise and 400+ Zendesk projects delivered, we help leaders move from AI pilots to scalable, outcomes‑led customer experience improvements.